Summary
Strategic Marketing | Technical Engagement | Sales Enablement | Process Improvements | Connector | Facilitator | Client Liaison | Trainer
A dynamic strategic marketing and operations leader with extensive experience devising and executing growth plans and initiatives that drive revenue. Skills include aligning marketing initiatives with business objectives and leading cross-functional teams to achieve measurable results. Adept at managing change, scaling operations, driving revenue growth through strategic campaigns and messaging, and business development programs. Expert in team leadership, brand development, go-to-market strategy, cross-functional collaboration, and partnership building while collaborating across diverse organizational cultures. Proven ability to create and oversee implementation of high-impact assets, develop strong business relationships, train on products and solutions, and align programs with organizational goals. Track record of delivering top-of-funnel activity, achieving MQL goals, and maximizing revenue contribution through data-driven marketing strategies. Experience in MarComm, HealthTech, EdTech, consulting, insurance, and SaaS industries.
Skills
Multi-Channel Marketing
Strategic Communications
Sales Enablement
Lead Generation
Business Analysis
Client Engagement
Digital Marketing
Business Development
Sales Analysis
Training
Webinar Development
Change Management
Business Development
Software Vetting & Testing
Channel Relationships
Content Distribution
Growth Plan Implementation
KPI Development
Strategic Planning
Client Relationship Management
Program Management
Budgeting
Account Management
Process Improvement
Workflow Development
Team Building
Vendor Management
Project Management
Event Planning
Writing/Editing
Competitive Analysis
Growing Teams
Tools
HubSpot
Google Analytics
MozPro
Salesforce
SEMRush
Asana
SharePoint
Jira
Confluence
Visio
TeamWork
Kantata
Canva
WordPress
MS Office
Google Workspace
Airtable
Squarespace
